Generation Z what do they like?

Generation Z what do they like?

It seems over the past several years, companies have been focusing on Millennials.

There’s nothing wrong with that.

It’s important to target consumers while they are young so you can try to retain them for as long as possible.

Every generation has different buying habits.

Millennials have helped shape the marketing trends over the last decade or so.

But now it’s time to put some more emphasis on younger generations as well.

Generation Z, also known as the iGeneration, Post-Millenials, or the Homeland Generation are people who were born in the late 1990s to mid-2000s.

The oldest people in this generation are entering their early 20s.

As they get ready to graduate from college, they’ll enter the workforce, which means their consumption habits will change.

A steady job means they will have more buying power.

Companies need to do more research on this generation and find out how to target them.

It doesn’t matter what industry your company is in.

Start to shift your focus toward Generation Z .

Generation Z what do they like?

I’m not saying you should abandon your approach with Millennials or Generation X, but just recognize there is a fresh market for you to target.

Find out how they spend their free time.  For example they are more sports minded than the last generation. Did you know that?

Starting to try out new messages can start with your on-hold messages. Targeting a few messages for each generation will help spice up your messages and more than likely bring other generations in as well as parents are tuned into Generation Z.  Using the On-hold message is  an inexpensive way of marketing as compared to radio and TV.  This generation likes less personal interaction and more technology interaction.   For some if they never had to leave the house to work, shop  exercise and do online gaming they would never see the sun.

Generation Z what do they like? Your phones messaging work will with what this generation is expecting.